2025
Cartoon Museum Merch (Concept)
A university group project to create a conceptual redesign for the Cartoon Museum's in-store merchandise collection.
The process involved a trip to the museum itself to observe what they already had in stock, and then to base some additions off of this using their provided brand guidelines and colour palettes.
In our case - we heavily leaned on their catchphrase "pick up a pen and draw!" which encouraged all to participate in cartoon design.
It also made for a very clean visual motif (the squiggle), and this worked really nicely in bright fun colours which could appeal to all.
Shoutout to Cameron, Hannah, Nina, Shannon and Yihyun who also aided in the process!